97.3 The Game 🇺🇸

97.3 The Game, broadcasting on 97.3 FM in Milwaukee, Wisconsin, is a sports radio station owned by iHeartMedia. The station's call sign is WRNW and its format is sports radio. It distinguishes itself with a strong focus on the Milwaukee sports scene, providing in-depth coverage of the Milwaukee Brewers, Milwaukee Bucks, Green Bay Packers, and Wisconsin Badgers. Programming centers around local sports talk shows featuring personalities with strong opinions and engaging debates. 97.3 The Game is the flagship home for the Milwaukee Bucks, broadcasting all their games along with pre-game and post-game shows. While local programming is paramount, the station may also carry nationally syndicated sports programming from Fox Sports Radio to fill in time slots outside of prime local show hours. Listener interaction is encouraged through call-ins, texts, and social media engagement.