KYSR 98.7 FM Los Angeles, CA 🇺🇸

KYSR, now known as ALT 98.7, broadcasts on 98.7 FM from Los Angeles, California, the second-largest radio market in the United States. Owned by iHeartMedia, ALT 98.7 adopted its alternative rock format in 2009 to fill a void in the Los Angeles radio market, becoming "LA's New Alternative." The station's history dates back to the 1960s when it signed on as an easy listening station. Before becoming ALT 98.7, KYSR had several format changes, including a country music format in the 1970s under the call letters KJOI, followed by a switch to smooth jazz in the late 1980s, again as KJOI. In 1998, the station became KYSR and adopted an adult contemporary format, branded as "Star 98.7," before transitioning to a Hot Adult Contemporary format. ALT 98.7's programming includes new music shows, live performances, and interviews. ALT 98.7 targets 18-34 year olds with music from artists like Twenty One Pilots, Billie Eilish, The Killers, Imagine Dragons, Red Hot Chili Peppers, and Muse. The station features on-air personalities who host different dayparts, providing music commentary, news, and entertainment updates. ALT 98.7 participates in community events and supports local charities. ALT 98.7 competes with stations like KROQ 106.7 FM.