La Raza 97.9 FM (Solo Idolos y Música de Calidad ) 🇺🇸

La Raza 97.9 FM is a leading Spanish-language radio station in the Dallas-Fort Worth (DFW) metroplex, broadcasting with the slogan "Solo Idolos y Música de Calidad". The station's core format is Regional Mexican music, encompassing genres like Banda, Norteño, Mariachi, Duranguense, Tejano, and Cumbia. La Raza 97.9 FM targets the Hispanic/Latino community in the DFW area, providing a cultural connection through music and Spanish-language programming. The station provides a mix of current hits and classic favorites, along with on-air personalities who host shows and interact with listeners. Beyond music, La Raza 97.9 FM delivers news segments, community announcements, and information relevant to its target audience, including local news, traffic updates, and weather forecasts. The station engages listeners through contests and promotions, such as ticket giveaways and opportunities to meet artists. La Raza 97.9 FM's signal primarily covers the Dallas-Fort Worth metroplex. The station likely maintains an online presence with live streaming, playlists, and information about on-air personalities, contests, and promotions. La Raza 97.9 FM actively participates in community events and supports local organizations, often sponsoring events and partnering with charities to benefit the Hispanic community in the DFW area.