News Talk 1400 KFRU 🇺🇸

News Talk 1400 KFRU, operating at 1400 AM, serves the Columbia, Missouri, market with a dedicated news/talk format. KFRU is owned by Zimmer Radio Group. The station's programming includes local news coverage of Columbia, Missouri, focusing on government, crime, business, education, and community events. KFRU features a mix of nationally syndicated talk shows, which previously included Rush Limbaugh, Sean Hannity, and Mark Levin, alongside locally hosted programs covering community issues with local experts and call-in segments. KFRU delivers sports programming, with play-by-play coverage of local high school and college teams, along with sports talk shows. Weather updates are provided regularly, and agricultural news and market reports are included, reflecting Missouri's agricultural importance. KFRU is involved in the Columbia community through sponsorships of local events, public service announcements, and hosting community forums.