This is the Coast 🇬🇧

This is the Coast is a local commercial radio station broadcasting on 96.3 FM in Scarborough, North Yorkshire, England. Originally part of the UKRD Group, it is now owned by Bauer Media Audio UK following their acquisition of UKRD in 2019. The station's format is Adult Contemporary (AC), playing a mix of popular music from the 1980s to today, focusing on easy listening and familiar tunes. This is the Coast emphasizes its connection to the local Scarborough community through its news coverage, local events promotion, and involvement in community initiatives. The station provides local news updates, weather forecasts, and traffic reports, keeping listeners informed about what's happening in their area. It features a team of local presenters who contribute to the station's friendly and approachable atmosphere. As a commercial radio station, This is the Coast relies on advertising revenue to support its operations and actively participates in local events, sponsors community projects, and supports local charities. This involvement helps build a strong relationship with its listeners. Listeners can find information about the station, listen online, and interact with presenters through its website and social media presence.

1. Tune into 96.3 FM for a mix of pop, rock, and soft rock hits from the past few decades, along with current chart songs. 2. Stay informed with local news updates, weather forecasts, and traffic reports specific to Scarborough and North Yorkshire. 3. Enjoy the friendly and approachable atmosphere created by local presenters well-known and liked in the community. 4. Support a station actively involved in local events, community projects, and charities in the Scarborough area. 5. Access greater resources, including marketing, technology, and expertise, due to Bauer Media Audio UK ownership.

This is the Coast broadcasts in Music.

This is the Coast is a radio station based in United Kingdom.

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